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Profiles

Managing Partner: Steve Williams

Steve is a highly experienced all round researcher and planner. He began his career at Millward Brown market research agency where he specialised in qualitative research and worked on a raft of blue chip clients.

From there he moved on to the advertising agency JWT (Manchester) where he eventually became Planning Director. His work there included running the Planning Department and over-seeing strategic development on all of the agency’s clients as well as managing or advising on the research process.

Steve set up Stratosphere in 1999 working either on his own or with a select group of other highly experienced researchers as projects demand. Having been on the receiving end of many debriefs, Steve appreciates the importance of presenting results in a convincing and credible manner,  encapsulating the flavours and drivers of the consumer world but always bringing this back to strong directions based on the needs of the client’s business strategy.

Steve is a full member of the Market Research Society (MRS) and is a member of the Association for Qualitative Research (AQR).

Operations Director: Chris Wilson

Prior to joining Stratosphere, Chris had a background in education as a secondary school teacher and university researcher.  With a masters degree in education and experience of academic qualitative methods, she has brought a different perspective to traditional market research analysis.Chris runs the administration of the company including finance and field, and on research projects, helps to give clients that extra insight that will help them really understand what their consumer want,  giving them the cutting edge.